Sportsbook First Impression
The initial appearance of the William Hill is very businesslike. This could be intimidating for a new customer, but most users will welcome the ease with which you can sign up and place a large range of bets, all at reasonable odds.
Signing up is a simple process. It took me just five minutes to sign up, make a deposit and receive the confirmation email. This is a promising start, pointing to the simplicity and ease of use of William Hill.
Deposits can be made by a variety of methods including credit card, Western Union and bank transfer. There are no charges from William Hill, although they will not pay charges for you, which is a bit mean in the case of large deposits. Furthermore, unlike many US-based online sportsbooks, there are no bonuses for deposits and reloads.
The process for making a withdrawal is simple and quick, although with such a variety of bets, all at the right price (some rival websites occasionally give mistakenly generous odds on some minor sport events), and all easy to place, one suspects that few handicappers will end up taking money from William Hill in the long run. Their margin tends to vary between about 11% and 14%.
Wagering
However, the fact that the initial deposit need only be 2 pounds demonstrates a laid-back approach, for which further evidence is the 1 pound minimum online bet and the 5 pound minimum bet by telephone. William Hill's size can allow them to be relaxed on this kind of matter.
William Hill is a truly excellent website. Nowhere will you find such a variety of bets available and the odds are generally at least as good as William Hill's major rivals. The odds are also updated commendably quickly and there is a useful latest results section on William Hill's home page.
The accounts page is easy to use, although it does not function as a pop-up box, which can be irritating if you want to check your account while you are considering placing a particular bet.
Online Sportbook Research
Another popular online review site rated William Hill as one of the "Elite, top 1% of all Sportsbooks, Guaranteed safety & quality." Anyone who has been handicapping for any length of time is already aware of this.
For those of you who are just getting your feet wet, now you know. William Hill is very reliable and has an extensive history of great service.
Sportsbook Customer Service
Unfortunately, William Hill's attitude towards customer service seems a bit too laid back. Although William Hill claims to have representatives in twelve tongues, many of these were unavailable. It took three telephone calls to get through to an adviser, who wasn't able to supply simple information about when the site was founded and whether there was a deposit bonus.
The support in Spanish, interestingly, was a lot stronger than in English. The online chat representatives are reasonably knowledgeable, but the email representatives did not respond to my query at all, even though you have to answer an inquisition in order to be able to get in contact with them.
Bottom Line
William Hill is focused mainly on UK horse-racing customers, but a wide range of British and American sports and foreign languages gives all types of bettors options at their website, which is fast, easy-to-use, expansive and, therefore, recommended. William Hill is an industry leader, and deservedly so.
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